The Trump family is embracing a whimsical theme for Halloween this year, with an unexpected costume choice that reflects their well-known affinity for wealth. In a video shared online, Lara Trump, wife of Eric Trump and daughter-in-law of former President Donald Trump, announced that her son, Luke Trump, will dress as a $100 bill. This playful decision highlights the family’s longstanding connection to money and success.
Lara Trump revealed the costume plans on Wednesday, explaining how young Luke decided on his outfit about a month ago. “He’s like, ‘I know what I want to be for Halloween,’” she recounted. “I was like, ‘Great. Give me the order so I can get this done.’ He was like, ‘I’m going to be money.’” The $100 bill costume, which Lara described as looking like a giant version of the currency, adds a humorous twist to their Halloween celebrations.
Family Costume Theme and Context
While Luke will embody the family’s fascination with wealth, Lara and her daughter, Carolina Trump, will both dress as characters from the popular Netflix series, KPop Demon Hunters. This choice reflects a blend of contemporary pop culture with the family’s unique tradition of celebrating Halloween.
As for Eric Trump, he has yet to decide on his costume, leaving it open to speculation. The family’s costume choices have attracted attention, but they are not the only topic of discussion surrounding the Trump family. Recent financial reports have indicated significant monetary gains for the Trump Organization, with Eric and his brother, Don Jr., reportedly generating an impressive $864 million in additional revenue for the family this year alone.
According to a report by Reuters, this amount marks a substantial increase from the previous year’s income of $51 million. In particular, the Trump Organization’s revenue from cryptocurrency has shown remarkable growth, rising from $579,000 during the first half of 2024 to an astounding $802 million in the same period for 2025.
Investments and Investigations
Despite the financial successes, not all news surrounding the Trump family has been positive. Guren “Bobby” Zhou, a Chinese businessman and investor associated with the family, is currently under investigation in the United Kingdom for money laundering. This development adds a layer of complexity to the ongoing narrative regarding the Trump family’s business dealings.
As the Trump family prepares for Halloween, their choices reflect both a lighthearted approach to holiday celebrations and a backdrop of significant financial activity. This duality showcases the family’s unique intersection of public life, personal identity, and business interests.
